Category: IAEE
How to Strengthen Your Brand With Local Marketing
Read how to strengthen your brand with local marketing via Preferred Partner 4imprint.
B2B Exhibitions – Valued by Business Professional Attendees in Trust Challenged Times
Why is it that professionals that attend B2B exhibitions or trade shows rank the value of B2B exhibitions as number one, compared to other primary information sources used? Find out from this post by Nancy […]
JWU Sets the Stage at Expo! Expo!
By Melinda Hill, on Feb 18, 2019 You couldn’t help but notice the JWU connections at the recent Expo! Expo! held in New Orleans, Louisiana. Dubbed the “show for shows,” it’s the must-attend event for anyone plugged–in to […]
CEIR’s Event Performance Analyzer
“When it comes to your business, it’s OK to simplify things.” Read how Betsy Jacoby-Greenleaf of JacobyExpo uses the Event Performance Analyzer to organize her data and make her job as a show organizer easier.
CEM Spotlight on Bhola Mandal, CEM
Congratulations to Bhola Mandal, CEM on becoming a gamechanger! Read about his CEM journey and why he would recommend the CEM program.
Globally Speaking
Read IAEE President and CEO David DuBois’ on his perspective on global risks and threats that have an impact on the exhibitions and events industry.
Encourage Growth with Personal Development Gifts
Investing in professional and personal development, you invest in your organization. Learn how you can implement development at your organization from Preferred Partner, 4imprint
IAEE Awards Spotlight on PMMI: 2018 International Excellence Award Winner
Congratulations to PMMI on receiving the 2018 #IAEEAward International Excellence! Read how PMMI supports the exhibitions industry internationally.
How to Negotiate When You Are Bullied and Harassed
Negotiating with gossips can make anyone feel uncomfortable. Learn how you can negotiate when you’re bullied from Linda Swindling
IAEE Awards Spotlight on Jennifer Hoff, CEM: 2018 Woman of Achievement Award Winner
Read about 2018 Woman of Achievement Award recipient, Jennifer Hoff, CEM of Taffy Strategies and her contributions to the exhibitions industry.
CEM Spotlight on Daniel Chua, CMP, CEM
Congratulations to recent CEM gamechanger, Daniel Chua, CMP, CEM of AONIA. Read about his journey on earning his CEM designation.
Choose Wisely: The Power Colours Can Have On Your Brand Identity
Read how to get your brand noticed and remembered using the power of color via Preferred Partner, 4imprint.
Mission-led Event Marketing – How to Build Greater Attendee Resonance (and Repeat Attendance)
In the last CEIR blog post of 2018, Dax Callner shares how you can incorporate a mission-led experience at your event that could lead to repeat attendance.
IAEE’s Expo! Expo! Ups Its Game On Event Technology in 2018
Technology has been the forefront of our industry. At #ExpoExpo, technology took over the show floor.
It’s a Marketing Remix: Classic Marketing Ps With an Updated Twist
Preferred Partner 4imprint shares how the modern marketing Ps can make the most of your marketing.
IAEE’s Expo! Expo! Attracts 2,300-Plus Attendees in New Orleans
Relive the Expo! Expo! experience in this great recap from our partner, TSNN!
Instagram: 2019’s ‘IT’ Social Media Tool for Event Marketing
Watch out, Instagram is becoming a hot social channel for events. Elizabeth Johnson of @GleeContent shares how you can use Instagram for before, during and after your event.
Preventing Self-Sabotage
New year, new you. Let go of bad habits and prevent self-sabotage with these 5 tips from Debi Silber.
Listen up! Tips and Training Giveaways to Master Effective Listening
Effective listening is one of the three most common team-training topics, read how you can become an effective listener via 4imprint