Tag: IAEE

Success stories: Follow-up trade show swag ideas that got results

Which trade show gifts are best at helping turn a prospect into a sale? Read 3 success stories of trade show gifts that made lasting impressions with 4imprint.

Why I Attend Expo! Expo!: An Interview with Madelynn Thompson

Every journey at Expo! Expo! is uniquely different, but what brings it all together is the continued drive to learn from one another and our passion to keep our shows flourishing. Expo! Expo! IAEE’s Annual […]

Is Your Leadership Falling Victim to the Villain?

Learn how to shift your thinking to recognize and value feelings with Shelley Row, PE, CSP.

Share the New You With Branded Promotional Items

With the perfect blend of planning, communication and branded promotional items, you’ll be ready to share your new brand with confidence. Learn the crucial steps needed to get your new brand off the ground with 4imprint.

CEM Spotlight on Żaneta Berus, MBA, CEM

Congratulations to Żaneta Berus, MBA, CEM of In2Win Business Consulting on earning her #CEM designation! Read about how her love for continuous learning made her want to earn her CEM.

Why I Attend Expo! Expo!: An Interview with Patricia Giannini Henry, CAE, CMP, CEM

No one understands you the way your fellow exhibitions and events colleagues do. Expo! Expo! IAEE’s Annual Meeting & Exhibition provides attendees with a diverse marketplace to view and assess the tools needed to plan […]

Hearing vs. Listening

Read Dr. Cindy McGovern’s tips on how to improve your listening to create more meaningful relationships.

Digital Marketing for Small Business

41% percent of web users say website design is a top factor when determining a brand’s credibility. Learn the steps to get your brand in digital shape to create increase its value with 4imprint.

2018 Art of the Show Competition Winners: Show Brand Design/Development & Signage/Décor

IAEE’s Art of the Show Competition recognizes outstanding marketing activities directly related to successfully organizing and executing an exhibition and/or event. As such, it is the only marketing competition tailored specifically to our industry! Each […]

Exhibitions Day: Mission Accomplished

Advocacy for our $97 Billion industry doesn’t stop after #ExhibitionsDay. Read IAEE’s President David DuBois’ letter on this year’s #ExhibitionsDay key issues and how you can get involved year-round to promote the importance of face-to-face business.