IAEE Member Spotlight on Mark Bogdansky

Read IAEE’s Member Spotlight on Mark Bogdansky of the Auto Care Association and member of the DC Chapter.

How to Get a Testimonial – The Easiest Way

You will never have a better marketing piece than a testimonial from a happy customer. The trouble is that most salespeople don’t know how to get a testimonial.

IAEE Award Winner Spotlight on Troy Love, CTA, CMP, CASE, CEM: 2020 Bob Dallmeyer Educator of the Year Award

Congratulations to IAEE Award winner recipient, Troy Love of Visit San Antonio on earning the 2020 Bob Dallmeyer Educator of the Year Award.

IAEE Member Spotlight on Sanjay Ahuja, CEM

Read IAEE’s Member Spotlight on Sanjay Ahuja, CEM of Show Strategy and member of the Midwestern Chapter.

CEM Spotlight on Maria Sidiropoulou, CEM

We love to see our CEM gamechangers take action! Congratulations to Maria Sidiropoulou, CEM of Informa Markets on receiving her CEM! Read how she was able to develop effective recommendations to support her team’s efforts in marketing, sales and operations through her learnings from the CEM Program.

A Different Kind of March Madness

March 2021 will mark a full year since our world turned upside down, but for many of us, we have invented a new way of doing business, and possibly, doing things BETTER than we were before. Read why it’s important to adapt to change with creativity, innovation, and a certain degree of fearlessness from Orange Leaf Consulting.

IAEE Award Winner Spotlight on Rick Simon: 2020 IAEE Distinguished Service Award Winner

Congratulations to IAEE Award winner recipient, Rick Simon of United Service Companies on earning the 2020 Distinguished Service Award. Read his thoughts on what inspired him to take on an active role in advocating for the industry and his thoughts on the future.

Mapping Out Every Step of the Attendee Journey

IAEE’s recent virtual Expo! Expo! featured many of the same show elements of a face-to-face event, but presented in an engaging virtual format. Read insights from IAEE’s VP of Marketing & Communications Nicole Bowman, MBA on the planning process of an all-virtual event. Originally published by MPI.

2020 Lessons in Leadership

2020 was a first in many different areas of our lives and shined a spotlight on our ability to adapt. What lessons have you learned? Read seven top leadership takeaways from Shelley Row, CSP that can serve us for years to come.

Tips For Your New Job Search: Use A Three-Step Whole Brain Approach

In 2021, many of us are dealing with applying to new jobs or considering a job switch. Learn from Shelley Row, PE, CSP on ways to reduce stress and produce sound decision-making when considering job opportunities.