Tag: CEIR

You Can’t Have Too Much Event Intel

Originally posted on CEIR Blog:
By: Wendy Holliday, Executive Director, PLM World Your IAEE membership comes with access to CEIR (Center for Exhibition Industry Research).  And, if you’re not accessing this fantastic free service –…

Did you Learn about Trade Show Marketing in College?

Originally posted on CEIR Blog:
By Larry Kulchawik, author, Larry Kulchawik Consulting I can’t tell you how many times I have cited the CLC (Convention Liaison Council) study, conducted by Deloitte & Touche in 1995,…

Fun Trade Show Games Ideas with Your Logo to Play in Your Booth

Originally posted on CEIR Blog:
By Samuel J. Smith, Managing Director and Owner, Interactive Meeting Technology, LLC Trade show games are a proven, yet dramatically underused activity to get more potential customers into your booth.  After hundreds…

A is for Advocacy

Originally published by Trade Show Executive, March 2018 Edition Advocacy is something I focus on quite a bit and I am proud of the significant amount of headway we, as an industry, have made over […]

The Great Reinvention

Originally posted on CEIR Blog:
By Cathy Breden, CAE, CMP There has been so much talk over the last couple of years about how technology and consumer behavior is changing the trade show model. In…

3 Challenges Women Face In Advancing Their Event Tech Careers

Originally published 9 October 2017 by Michelle Wyatt, CEO & Co-Founder, CadmiumCD Background The recent controversy at Google underscores a persistent problem in the technology sector: Women remain significantly underrepresented at all levels. The results […]

Event Technology in the Age of Bitcoin

Originally posted on CEIR Blog:
by Stephane Doutriaux Cryptocurrency has made headline news regularly in the past months, with multiple waves of radical enthusiasm, measured skepticism, and a lot of eager soul-searching on the part…

Innovate Celebrate: How to Support Startups, the Foundation of Our Economy

Originally posted on CEIR Blog:
by Gary Shapiro In many ways, the US economy is thriving in 2017: The unemployment rate is low, the stock market is breaking records and our economy is growing faster…

CEIR Predict: Keeping Pace in an Ever-Changing World

Originally published by Daniel McKinnon, VP, Global Client Solutions, FreemanXP How evolving global dynamics impact the events industry These days the personal is the political, and business is political as well. Whether a business wears […]

Events are a Means to an End

Originally posted on CEIR Blog:
by David Nour I spend a lot of time at industry events. In addition to speaking over fifty times a year, I often attend events to spend time with my…