A is for Advocacy

Originally published by Trade Show Executive, March 2018 Edition Advocacy is something I focus on quite a bit and I am proud of the significant amount of headway we, as an industry, have made over […]

The Great Reinvention

Originally posted on CEIR Blog:
By Cathy Breden, CAE, CMP There has been so much talk over the last couple of years about how technology and consumer behavior is changing the trade show model. In…

3 Challenges Women Face In Advancing Their Event Tech Careers

Originally published 9 October 2017 by Michelle Wyatt, CEO & Co-Founder, CadmiumCD Background The recent controversy at Google underscores a persistent problem in the technology sector: Women remain significantly underrepresented at all levels. The results […]

Event Technology in the Age of Bitcoin

Originally posted on CEIR Blog:
by Stephane Doutriaux Cryptocurrency has made headline news regularly in the past months, with multiple waves of radical enthusiasm, measured skepticism, and a lot of eager soul-searching on the part…

Innovate Celebrate: How to Support Startups, the Foundation of Our Economy

Originally posted on CEIR Blog:
by Gary Shapiro In many ways, the US economy is thriving in 2017: The unemployment rate is low, the stock market is breaking records and our economy is growing faster…

CEIR Predict: Keeping Pace in an Ever-Changing World

Originally published by Daniel McKinnon, VP, Global Client Solutions, FreemanXP How evolving global dynamics impact the events industry These days the personal is the political, and business is political as well. Whether a business wears […]

Events are a Means to an End

Originally posted on CEIR Blog:
by David Nour I spend a lot of time at industry events. In addition to speaking over fifty times a year, I often attend events to spend time with my…

Events: We Love You. You’re Perfect. Now Change!

Originally posted on CEIR Blog:
by Carl Landau Post-event, if you did your job, everyone is high on love: Loved the program! The speakers rocked! You did great! It’s a Kudos Fest. But, let’s admit, it, not…

The Importance of a Personal Touch

Originally posted on CEIR Blog:
by Jessica Finnerty In this day and age, most everything in our lives is “experience driven.” We live in a world where everything is tailored and personalized to appeal to…

Should an Event Owner Always be Ready for a Sale?

Originally posted on CEIR Blog:
by Toni Corvi Piela Should an event owner “always be ready for a sale?” If so, what does that entail? When the Reed Exhibitions’ corporate development team engages with event…