Category: CEIR

As You Plan Your Event, Don’t Forget the Forest

Originally posted on CEIR Blog:
by Rossi Ralenkotter Event planners have countless things to plan and execute to produce a successful show. Venues, hotels, exhibitors, attendees are all part of the equation that need to…

Stop the Madness! Quit Packing Your Event’s Agenda with Panels!

Originally posted on CEIR Blog:
by Carl Landau Why, oh why? Sometimes I actually get out of the office and attend other events to see what’s out there, what’s new, what I might try to…

My Favorite Marketing Definitions

Originally posted on CEIR Blog:
by Gary Slack Almost all of us collect things—often offbeat things. I know a man who collects Toby jugs, another who collects old-time lunch boxes and a husband-wife couple whose…

Exhibition Trolls

Originally posted on CEIR Blog:
by Jim Curry I am a troll. I troll loads of different people and companies about a whole load of different things. In the past few months, I have trolled a…

Event Tech: How to Make the Right Choices

Originally posted on CEIR Blog:
by Denise Capello Every modern event has an online segment which offers a huge potential reach in its own right. But how can you achieve a perfect synergy between the physical…

Tomorrow and the Future

Originally posted on CEIR Blog:
Excerpted with permission from Francis Friedman’s The Modern Digital Tradeshow. The new book is available here free.  Looking to the future, marketers have already started spending significant amounts of money implementing increasingly…

Event Technology in the Age of Bitcoin

Originally posted on CEIR Blog:
by Stephane Doutriaux Cryptocurrency has made headline news regularly in the past months, with multiple waves of radical enthusiasm, measured skepticism, and a lot of eager soul-searching on the part…

Innovate Celebrate: How to Support Startups, the Foundation of Our Economy

Originally posted on CEIR Blog:
by Gary Shapiro In many ways, the US economy is thriving in 2017: The unemployment rate is low, the stock market is breaking records and our economy is growing faster…

CEIR Predict: Keeping Pace in an Ever-Changing World

Originally published by Daniel McKinnon, VP, Global Client Solutions, FreemanXP How evolving global dynamics impact the events industry These days the personal is the political, and business is political as well. Whether a business wears […]

CEIR Predict: Organizers Don Their Thinking Caps

Originally posted on CEIR Blog:
by Bob James Once a year, CEIR turns “seer” when it convenes its national leadership summit, CEIR Predict. At the two-day conference, experts lead in-depth conversations that range across the…