Tag: Trade shows

Your Guide to 2017’s Top Executive Promotional Products

Originally posted by 4imprint If you are looking for promotional products that customers can’t wait to get their hands on, take a look at these calendars, sticky notes and notebooks.Perpetual Block CalendarIf you plan to give your customers a calendar as a year-end gift, the Perpetual Block Calendar is a fresh alternative. Bold colors will […]

Platform Overload—Choosing the Right Social Media Sites for Business

Originally posted by 4imprint If you are looking for promotional products that customers can’t wait to get their hands on, take a look at these calendars, sticky notes and notebooks.Perpetual Block CalendarIf you plan to give your customers a calendar as a year-end gift, the Perpetual Block Calendar is a fresh alternative. Bold colors will […]

Desktop Promotional Products with Style

Originally posted by 4imprint If you are looking for promotional products that customers can’t wait to get their hands on, take a look at these calendars, sticky notes and notebooks.Perpetual Block CalendarIf you plan to […]

CEM Faculty Spotlight on Steven Hacker, CAE, FASAE, CEM

Following a notable 40-year career as CEO of several non-profit associations, Steven Hacker, CAE, FASAE, CEM is now the Principal of Bravo Management Group, an organization that provides strategic leadership, governance, marketing and event planning […]

A Helpful Trade Show Checklist for Sure-Fire Success

Originally published by 4imprint If your company is exhibiting at a trade show, don’t leave home without this helpful trade show checklist. Trade shows can be a great place to interact face-to-face with current and […]

Safety and Security at Trade Shows – What IAEE is Doing.

In the past few months, terrorism has taken a significant toll upon our society. For the exhibitions and events industry, the safety of our attendees and event staff is our highest priority as evidenced by […]

From the MATSO Perspective…An Interview with Justine McVaney, SVP of Event Operations & Planning, National Association of Broadcasters (NAB)

Justine McVaney, Senior Vice President of Event Operations & Planning at National Association of Broadcasters (NAB) sat down with IAEE to talk about her career as a Major American Trade Show Organizer and her member […]

Staffing Strategies for your Next Trade Show

Originally published by 4imprint Days on the trade show floor can be long and tiring, and the monotony can cause some booth staffers to lose momentum and become disengaged. You’re likely no stranger to the […]

Top 3 reasons this month’s MATSO meeting is going to be Epic

By Angela Harar, CEM, Senior Director of Trade Shows, The Vision Council Change happens when change makers get together to share, debate, and challenge the status quo. 1 – Participants aren’t being talked to, they’re […]

IAEE Awards Spotlight on Outstanding Achievement in Marketing & Sales Award Winner Ellen Schwartz

By Mary Tucker, Sr. PR/Communications Manager As a talented professional with 25+ years in the industry, Ellen Schwartz, Vice President, Sales & Marketing, Los Angeles Convention Center, AEG Facilities, utilized her business experience to generate […]