Tag: MATSO

Why I Attend Expo! Expo!: An Interview with Lisa Goecke Malikow of National Restaurant Association

Lisa Goecke Malikow of National Restaurant Association shares her #ExpoExpo experiences and why you should attend the “show for shows”.

Support is a Two-Way Street

Originally published by Trade Show Executive, April 2018 Edition Last month I talked about the importance of advocacy, and how much value support from each and every member of this industry holds toward our continued […]

How To Stay in the Fast Lane in the Trade Show Industry [Part 1]

At Expo! Expo!, it’s all about connections! Tom Gattuso, CEM dedicates his time to staying on top of trends and making the most of his time on the trade show floor.

The MATSO Guide to Expo! Expo!

When we think of big shows, it comes with a heavy bag of problems and challenges for show organizers. How can you make hundreds of your exhibitors and thousands of attendees happy with the event […]

Show Floor, Education and Networking: An All-Inclusive Tale of Expo! Expo!

By Jessica Finnerty, CEM; Manager, Meetings and Events, Auto Care Association Last week, I wrapped up my annual expo. A year’s worth of work culminated in just a few short days. While the work was […]

The MATSO Perspective from Adam Andersen, Managing Director of New Hope Network, a division of Penton

This past May, after years of trying to fit it into my schedule, I finally made it to the IAEE MATSO Spring Meeting, hosted this year at another event I’ve always wanted to attend, the […]

MATSO Programming at Expo! Expo! has 4 Major Program Changes to Address Members’ Primary Needs

This year I’ve worked closely with IAEE staff and the MATSO Council via newly formed Education and City Working Groups to deliver on the most important benefit for major show organizers according to a needs […]

From the MATSO Perspective…An Interview with Justine McVaney, SVP of Event Operations & Planning, National Association of Broadcasters (NAB)

Justine McVaney, Senior Vice President of Event Operations & Planning at National Association of Broadcasters (NAB) sat down with IAEE to talk about her career as a Major American Trade Show Organizer and her member […]

From the MATSO Perspective…An Interview with Stephen Pitt, SVP of Conventions & Expos, National Automobile Dealers Association

Stephen Pitt, Senior Vice President of Conventions and Expos with the National Automobile Dealers Association sat down with IAEE to talk about his career as a Major American Trade Show Organizer and his member experience […]

From the MATSO Perspective…An Interview with Sacha Carey, CEM, Director of Exhibitions, Water Environment Federation

Sacha Carey, CEM, Director of Exhibitions with the Water Environment Federation sat down with IAEE to talk about life as a Major American Trade Show Organizer and her member experience with IAEE. Sacha has been […]