Tag: Marketing
IAEE Art of the Show Competition Winners Circle Spotlight FreemanXP: 2015 Best of Show Winner
FreemanXP took last year’s Best of Show prize in the IAEE Art of the Show Competition, as well as winning the Signage/Decoration: Over 200,001 nsf category for its Autodesk 2014 entry. Here, FreemanXP discusses how […]
Graphic Design
Originally posted by 4imprint Tips and Tricks for Visual Marketing Success Humans are visual creatures. Our brains process visuals 60,000 times faster than text. Most information (90 percent) transferred to our brain is visual, and […]
IAEE Awards Spotlight on Outstanding Achievement in Marketing & Sales Award Winner Ellen Schwartz
By Mary Tucker, Sr. PR/Communications Manager As a talented professional with 25+ years in the industry, Ellen Schwartz, Vice President, Sales & Marketing, Los Angeles Convention Center, AEG Facilities, utilized her business experience to generate […]
4imprint Explains Marketing Attribution
Originally posted by 4imprint here. This Blue Paper explores marketing attribution and how it contributes to optimized marketing budgets. Various marketing attribution methods are discussed. Source: Marketing Attribution Give credit where credit’s due with attribution […]
What Makes a Good Entry – Art of the Show Insider Tips #1
IAEE’s Art of the Show Competition celebrates outstanding promotion of exhibitions and events in 15 categories, including Attendance Promotion Brochure and Attendance Promotion Campaign. These elements comprise a well-rounded marketing plan, but what makes them […]
The World would be a Boring Place without Marketers
Nicole Bowman, MBA, VP of Marketing & Communications, IAEE I love marketing and design. I have been doing this for upwards of 20 years and it never gets old. As my husband said to me […]
