Category: IAEE

Beating the Coulda-Shoulda-Woulda Blues

When you get so caught up in your battle plan that you tune out your target’s thoughts, needs and feedback, your chances of veering off-course grow exponentially. Read how to beat the coulda-shoulda-woulda blues with Dr. Cindy McGovern.

Success Stories: Follow-Up Trade Show Swag Ideas That Got Results

Which trade show gifts are best at helping turn a prospect into a sale? Read 3 success stories of trade show gifts that made lasting impressions with 4imprint.

6 Tips to Achieve Work-life Balance

Originally posted on CEIR Blog:
By Jeff Davidson “The Work-Life Balance Expert” I am a thought leader on work-life balance issues. I have written 59 mainstream books, am an authority on time management and a…

2018 Art of the Show Competition Winners: Show Promotion Website, Social Media Campaign and Sponsorship Program

IAEE’s Art of the Show Competition recognizes outstanding marketing activities directly related to successfully organizing and executing an exhibition and/or event. As such, it is the only marketing competition tailored specifically to our industry! Each […]

Why I Attend Expo! Expo!: An Interview with Madelynn Thompson

Every journey at Expo! Expo! is uniquely different, but what brings it all together is the continued drive to learn from one another and our passion to keep our shows flourishing. Expo! Expo! IAEE’s Annual […]

Share the New You With Branded Promotional Items

With the perfect blend of planning, communication and branded promotional items, you’ll be ready to share your new brand with confidence. Learn the crucial steps needed to get your new brand off the ground with 4imprint.

CEM Spotlight on Żaneta Berus, MBA, CEM

Congratulations to Żaneta Berus, MBA, CEM of In2Win Business Consulting on earning her #CEM designation! Read about how her love for continuous learning made her want to earn her CEM.

2018 Art of the Show Competition Winners: Convention Center Promotion, Industry Promotion, Print Advertising Campaign and Show Daily

IAEE’s Art of the Show Competition recognizes outstanding marketing activities directly related to successfully organizing and executing an exhibition and/or event. As such, it is the only marketing competition tailored specifically to our industry! Each […]

6 Tips to Achieve Work-life Balance

Originally posted on CEIR Blog:
By Jeff Davidson “The Work-Life Balance Expert” I am a thought leader on work-life balance issues. I have written 59 mainstream books, am an authority on time management and a…

Why I Attend Expo! Expo!: An Interview with Patricia Giannini Henry, CAE, CMP, CEM

No one understands you the way your fellow exhibitions and events colleagues do. Expo! Expo! IAEE’s Annual Meeting & Exhibition provides attendees with a diverse marketplace to view and assess the tools needed to plan […]