Category: IAEE

Go Big or Go Home

The trade show industry’s transition from survival to actionable recovery mode has provided an unique opportunity to evaluate where we have been, currently are and where we want to be. Learn about the latest collaborative initiative, the Exhibitions and Conferences Alliance, to ensure our industry has a voice on Capitol Hill for years to come.

CEIR’s Most Likely Scenario for the B2B Exhibitions Industry from 2021 to 2022

Originally posted on CEIR Blog:
By: Nancy Drapeau, PRC, VP of Research and Analyses by Dr. Allen Shaw, Economist, CEIR On 27th January, CEIR held a webinar that gave an update on how the U.S.…

A Good Sales Job Shouldn’t Hurt Your Conscience

Originally posted by Troy Harrison A few days ago, I got a message from a salesperson who used to work for me many years ago, when I was a sales manager. It said, “Troy, you’re […]

Make the Most of Your Media Messaging and Communications

Read key takeaways from last week’s IAEE Webinar from guest speaker Mindy Noonan of MLN Communications on ways to create a comprehensive game plan for your organization’s media messaging.

CEM Spotlight on Melanie Weiner, CEM

We love to see our CEM gamechangers! Congratulations to Melanie Weiner, CEM of Informa on receiving her CEM! Read how the knowledge she gained made her more confident in speaking with her show teams.

CEIR Research Predicts Recovery in Second Half of 2021

Originally posted on CEIR Blog:
Originally published by Trade Show Executive. Link to original post can be found here. Just-released research from the Center for Exhibition Industry Research (CEIR) presented during a webinar foresees brighter…

Behind the Design of Virtual Expo! Expo! 2020, Part 2

Read part two of Behind the Design of Virtual Expo! Expo! 2020 for a behind-the-scenes look into the planning process of producing a virtual event from the organizers of #ExpoExpo.

Virtual Events – an Essential Trade Show Organizer Tactic in a COVID-19 World

Originally posted on CEIR Blog:
By: Nancy Drapeau, PRC, VP of Research, CEIR Necessity is the Mother of Invention COVID-19 has propelled innovations in many industries, the B2B exhibition industry is no exception. Globally, we…

Behind the Design of Virtual Expo! Expo! 2020, Part 1

Get a behind-the-scenes look into the planning process of producing a virtual event from the organizers of #ExpoExpo.

CEM Spotlight on Samantha Torres Duran, CEM

Congratulations to Samantha Torres Duran, CEM of Informa on becoming a CEM gamechanger! Read about Samantha’s CEM journey to become a vital asset to her team.