Category: Expo! Expo!

Building on Your Expo! Expo! Experience

By Megan Miglautsch, Latin America Marketing Manager, Association of Equipment Manufacturers (AEM) Last year was my first time going to Expo! Expo!. I didn’t know anyone outside of my fellow co-workers at the Association of […]

Brand Loyalty

Originally published in Trade Show Executive, November 2015 Edition Brand loyalty has become a complex component in the marketing equation because of its ever-changing identifiers. Gone are the days of “I gravitate toward ‘this’ brand […]

Exhibitions Mean Business in Baltimore

By Tom Noonan, President & CEO of Visit Baltimore This fall, Baltimore has been privileged to host Board meetings and leadership retreats for a number of professional groups including the Professional Convention Management Association, Experient, […]

My Expo! Expo! Experience

By Mary Higham, CEM, Manager, Exhibits with ASIS International Still on the fence about signing up for Expo!Expo!? Expo!Expo! is by far the best gathering of exhibition and event professionals each year. It is an […]

The Charm City is Waiting for You

By Chad Chappell, CMP, Director of Sales, Visit Baltimore I have been going to Expo! Expo! for fifteen years, but the event coming up in Baltimore this December 1-3 has special significance for me this […]

Why is Expo! Expo! so important to me?

By Bill McGlade, CEM, Director of Account Management, a2z, Inc. Oh, and this one time, at Expo! Expo!… It’s that time of year. The leaves are falling, holiday decorations are out, snow is in the […]

It’s All About Education at Expo! Expo!

IAEE staff and members of the Expo! Expo! committee have been hard at work putting together one of the best education schedules we’ve ever had at Expo! Expo!. We have scheduled over 70+ learning opportunities […]

Expo! Expo!: Is it worth it? YES!

By Karen Eppsteiner, Director of Event Sales, Electronic Retailing Association Every year I set a mission for Expo! Expo!: come away with 3 new ideas for my shows and events.  Like all of you, during […]

Get the real story about IAEE’s Expo! Expo!

Expo! Expo! is fast approaching and we are so excited about this year’s annual meeting and exhibition. With more than 70+ learning opportunities over three days both ON and OFF the show floor, 10+ planned […]

Doing Business as Tradeshows Are Intended

By Tim Hemphill, Vice President, Sales and Marketing, New Orleans Morial Convention Center I touched my first pipe and drape as soon as I was legal to work, over 40 years ago, having no idea […]