Marketing in a Pandemic-Focused World
By: Nicole Bowman, MBA, VP of Marketing & Communications, IAEE and CEIR 2020 has been a real train wreck. Let’s just get that out there and deal with it. I […]
What’s Next for the B2B Exhibitions Industry?
Recently, I was approached as past CEO of the Center for Exhibition Industry Research (CEIR) to write a blog on the future of the events industry following the article written by Doug Ducate, my predecessor at CEIR.
2019 Art of the Show Competition Winners: Email Promotion Campaign
Congratulations to the 2019 Art of the Show competition winners in the Email Promotion Campaign category: CSG Creative and onPeak! Read more about their winning email marketing campaigns here.
What’s Next for the B2B Exhibitions Industry?
By: Brian Casey, CEM, Executive Director, International Textile Alliance Recently, I was approached as past CEO of the Center for Exhibition Industry Research (CEIR) to write a blog on the […]
A New Spin on Audience Engagement
Advocacy’s Role in Our COVID-19 Recovery
IAEE President and CEO David DuBois, CMP, CAE, FASAE, CTA relays the importance of becoming industry advocates to support the recovery of our industry.
Global Perspectives: SACEOS Launches Industry Resilience Roadmap for the Future of Mice and Events
The Singapore Association of Convention and Exhibition Organisers and Suppliers (SACEOS), Singapore Tourism Board (STB) and Enterprise Singapore (ESG), has commenced work on an Industry Resilience Roadmap for a post-COVID world.
2019 Art of the Show Competition Winners: Convention Center Promotion and Sponsorship Program
Congratulations to the 2019 Art of the Show competition winners in the Convention Center Promotion and Sponsorship Program categories: Orange County Convention Center, CSG Creative with NTP Events and ANSA Productions! Read more about their winning promotional marketing campaigns here:
Global Perspectives: Business Underway in Thailand As Exhibitions Open Under ‘New Normal’ Conditions
Thailand’s exhibition industry is to resume business under ‘new normal’ conditions, following the third-phase easing of lockdown measures and the reopening of convention and exhibition centers.
A New Spin on Audience Engagement
If you’re looking for compelling ways to engage your event audience year-round, stop spinning your wheels and try looking outside of the realm of events for inspiration.
B2B Exhibition Attendees Seek Engagement with Product Technical Experts – How Does Your Exhibit Booth Fare in Meeting This Need?
When Your Event Can’t Go Virtual
