Month: June 2020
What’s Next for the B2B Exhibitions Industry?
Originally posted on CEIR Blog:
By: Brian Casey, CEM, Executive Director, International Textile Alliance Recently, I was approached as past CEO of the Center for Exhibition Industry Research (CEIR) to write a blog on the…
2019 Art of the Show Competition Winners: Email Promotion Campaign
Congratulations to the 2019 Art of the Show competition winners in the Email Promotion Campaign category: CSG Creative and onPeak! Read more about their winning email marketing campaigns here.
A New Spin on Audience Engagement
Originally posted on CEIR Blog:
by: Kimberly Hardcastle-Geddes, CEM Once upon a time, our world was a much simpler place. Event organizers would hold conferences and trade shows in physical environments, thousands of people would…
Advocacy’s Role in Our COVID-19 Recovery
IAEE President and CEO David DuBois, CMP, CAE, FASAE, CTA relays the importance of becoming industry advocates to support the recovery of our industry.
Global Perspectives: SACEOS Launches Industry Resilience Roadmap for the Future of Mice and Events
The Singapore Association of Convention and Exhibition Organisers and Suppliers (SACEOS), Singapore Tourism Board (STB) and Enterprise Singapore (ESG), has commenced work on an Industry Resilience Roadmap for a post-COVID world.
Global Perspectives: Business Underway in Thailand As Exhibitions Open Under ‘New Normal’ Conditions
Thailand’s exhibition industry is to resume business under ‘new normal’ conditions, following the third-phase easing of lockdown measures and the reopening of convention and exhibition centers.
2019 Art of the Show Competition Winners: Convention Center Promotion and Sponsorship Program
Congratulations to the 2019 Art of the Show competition winners in the Convention Center Promotion and Sponsorship Program categories: Orange County Convention Center, CSG Creative with NTP Events and ANSA Productions! Read more about their winning promotional marketing campaigns here:
B2B Exhibition Attendees Seek Engagement with Product Technical Experts – How Does Your Exhibit Booth Fare in Meeting This Need?
Originally posted on CEIR Blog:
By Nancy Drapeau, PRC; Dr. Christophe Haon, Marketing Professor, Grenoble Ecole de Management; Dr. Trina Sego, Marketing Professor, University of Waikato, New Zealand; Dr. Shikhar Sarin, Marketing Professor, University of…
When Your Event Can’t Go Virtual
Originally posted on CEIR Blog:
By: Betsy Jacoby-Greenleaf, CEM of Jacoby Expo & Events A recent CEIR survey showed that 69% of show organizer executives who have cancelled their event are considering one or more…
2019 Art of the Show Competition Winners: Attendance Promotion Campaign
Congratulations to the 2019 Art of the Show competition winners in the Attendance Promotion category: mdg, CSG Creative, and LoSasso Integrated Marketing and SmithBucklin! Read more about their winning attendance marketing campaigns.
