By Janice Jackson
How are sponsorships and dating alike? Read the latest CEIR blog brought to you by MPI on how to attract sponsors to your event.
A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL
Meeting planners are always looking for at least two things: (1) ways to stretch their event budget and (2) ways to increase their event offering or branding via a sponsorship. With strong sponsorships, you can accomplish much more than your original budget allows. Here is where the world of sponsorship and event dating begins. Much like finding Mr. or Mrs. Right, you have to know what you want and what you have to give to this relationship.