Earning the CEM designation is a game changer! IAEE interviewed recent CEM graduate, Yin-Jung Ma, CEM, Manager of Event Mgt. Team, OH! Study Education Consulting Center. Read her journey on earning the CEM designation and why she invested in herself to become a CEM game changer.

Hometown: Taiwan

University of Education: National Kaohsiung First University of Technology

How has the CEM designation helped in your career?

It broadens my views of expo industry.

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Why is it important to maintain the CEM designation?

Keep learning and know the trends about expositions.

What made you want to obtain your CEM designation?

I want to know something more international and have strong connection to this field.

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What advice would you give to an aspiring individual who wants to apply for the CEM program?

It is a very worthy self-investment. You will noonly apply what you learn to your career, but also meet different people and get more resources.

How did you start your career in this industry?

I knew this industry by chance then I found I really love this kind of works. So, I started it as an assistant, then an account executive. And now I am a manager.

How have you made a difference with your show or with working with a client by applying the knowledge you gained by obtaining your CEM designation?

I cannot make too many differences by what I’ve learnt from the courses with the show of my company, but I can work on some details and let the exhibitors feel we are more and more professional.

What did you like most about the CEM Learning Program?

I know different exhibitions in the world and various experiences/trouble shooting from the lectures and the classmates. It is a kind of brainstorming and very interesting.

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Posted by Jannat Choudhury

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