Tag: Social Media

Insights from IAEE Women’s Leadership Forum

Orginally published on 23 May 2018 by T3 Expo There is no question that the slogan “The future is female” is making an impact on women of all ages this year. A few weeks ago, […]

LinkedIn Profile Killers That Make Employers Ignore You

Avoid these LinkedIn profile killers and have employers notice you!

Your Guide to 2017’s Top Executive Promotional Products

Originally posted by 4imprint If you are looking for promotional products that customers can’t wait to get their hands on, take a look at these calendars, sticky notes and notebooks.Perpetual Block CalendarIf you plan to give your customers a calendar as a year-end gift, the Perpetual Block Calendar is a fresh alternative. Bold colors will […]

Platform Overload—Choosing the Right Social Media Sites for Business

Originally posted by 4imprint If you are looking for promotional products that customers can’t wait to get their hands on, take a look at these calendars, sticky notes and notebooks.Perpetual Block CalendarIf you plan to give your customers a calendar as a year-end gift, the Perpetual Block Calendar is a fresh alternative. Bold colors will […]

Social Media at Work: Do the Pros Outweigh the Cons?

Originally published by Lindsey Pollak 21 October. Truth: Social media at work is an integral part of many of your employees’ days. According to a Pew research report, employees are using social media at work […]

IAEE Awards Spotlight on Outstanding Achievement in Marketing & Sales Award Winner Ellen Schwartz

By Mary Tucker, Sr. PR/Communications Manager As a talented professional with 25+ years in the industry, Ellen Schwartz, Vice President, Sales & Marketing, Los Angeles Convention Center, AEG Facilities, utilized her business experience to generate […]

4imprint Explains Marketing Attribution

Originally posted by 4imprint here. This Blue Paper explores marketing attribution and how it contributes to optimized marketing budgets. Various marketing attribution methods are discussed. Source: Marketing Attribution Give credit where credit’s due with attribution […]

The Value of Virtual Communities in a Face-to-Face Industry

Originally published in Trade Show Executive, Apr 2014 Issue There is no doubt in the minds of any of us in this industry that coming together face-to-face to start new business relationships and affirm existing […]

Turning Point – Trade Show Executive

Originally published in Trade Show Executive, Jan 2014 Issue Show organizers and exhibitors spend an extensive amount of time attracting attendees who have previously attended an event or are likely to do so, time and […]