Tag: Marketing

2018 Art of the Show Competition Winners: Convention Center Promotion, Industry Promotion, Print Advertising Campaign and Show Daily

IAEE’s Art of the Show Competition recognizes outstanding marketing activities directly related to successfully organizing and executing an exhibition and/or event. As such, it is the only marketing competition tailored specifically to our industry! Each […]

Digital Marketing for Small Business

41% percent of web users say website design is a top factor when determining a brand’s credibility. Learn the steps to get your brand in digital shape to create increase its value with 4imprint.

2018 Art of the Show Competition Winners: Show Brand Design/Development & Signage/Décor

IAEE’s Art of the Show Competition recognizes outstanding marketing activities directly related to successfully organizing and executing an exhibition and/or event. As such, it is the only marketing competition tailored specifically to our industry! Each […]

Customer Education—The Marketing Strategy That Makes the Grade

Learn how you can provide a variety of information to make your organization invaluable to customers with 4imprint.

2018 Art of the Show Competition Winners: Exhibit Sales Brochure/Prospects & Most Innovative Use of Technology

IAEE’s Art of the Show Competition recognizes outstanding marketing activities directly related to successfully organizing and executing an exhibition and/or event. As such, it is the only marketing competition tailored specifically to our industry! Each […]

2018 Art of the Show Competition Winners: Attendee/Booth Interaction & Email Promotion Campaign

Congratulations to 2018 #ArtoftheShow competition winners for the categories: Attendee/Booth Interaction and Email Promotion Campaign! Read why these winners were recognized for their event marketing skills.

2018 Art of the Show Competition Winners: Attendance Promotion Brochure & Attendance Promotion Campaign

Congratulations to 2018 #ArtoftheShow competition winners for the categories: Attendance Promotion Brochure and Attendance Promotion Campaign! Read why these winners were recognized for their event marketing skills.

IAEE Awards Spotlight on IAAPA: 2018 Outstanding Marketing & Sales Award Winner

Congratulations to IAAPA for being the 2018 recipient for the #IAEEAward – Outstanding Achievement in Marketing & Sales Award. Read about the inspiration behind their ‘Creation Nation’ campaign and how it resonated with IAAPA Expo attendees.

#HERESWHY Q&A: BILL MCGLADE

In the latest installment of our #HeresWhy Q&A sessions, we interviewed Bill McGlade, Vice President of Account Management at Personify A2Z Events.

How to Make Your Mark with Advertising Giveaways

Discover the top reasons why you may want to consider adding promotional items to your future marketing mix with 4imprint.