What Makes a Good Entry – Art of the Show Insider Tip #2

IAEE’s Art of the Show Competition celebrates outstanding promotion of exhibitions and events in 15 categories, including Brand Design/Development and Convention Center Promotion. These elements comprise a well-rounded marketing plan, but what makes them so […]

The Simple Way to Build Intergenerational Relationships at Work

July 7, 2015 By Lindsey Pollak, Millennial Workplace Expert If there’s one issue on which all generations agree, it’s that millennials are masters of technology. The Wall Street Journal recently published an article on millennials […]

What Makes a Good Entry – Art of the Show Insider Tips #1

IAEE’s Art of the Show Competition celebrates outstanding promotion of exhibitions and events in 15 categories, including Attendance Promotion Brochure and Attendance Promotion Campaign. These elements comprise a well-rounded marketing plan, but what makes them […]

From the MATSO Perspective…An Interview with Camille Stern, SVP Strategic Account Management with SPARGO

IAEE sat down with Camille Stern, Senior Vice President, Strategic Account Management with SPARGO, Inc. to hear more about her exhibition industry journey and her perspective from the MATSO (Major American Trade Show Organizer) front. […]

During Expo! Expo! be Charmed by Charm City’s Restaurant Scene

 Kit Waskom Pollard writes about restaurants, food and other things that make Baltimore great, for numerous publications, including the Baltimore Sun and Baltimore’s Child, and on her blog Mango & Ginger (www.mangoandginger.blogspot.com). Historically, Charm City […]

Someone Just Stole Your Money

By Jack Buttine with Buttine Insurance Someone Just Stole Your Money That’s what Crime Insurance is supposed to protect against… everyone says this cannot happen to me … but it absolutely can. Insurance only covers […]

The World would be a Boring Place without Marketers

Nicole Bowman, MBA, VP of Marketing & Communications, IAEE I love marketing and design. I have been doing this for upwards of 20 years and it never gets old. As my husband said to me […]

Inside Scoop on the IAEE CEM Learning Program

Published on June 30, 2015. Written by Kendra Smith, CEM, Director of Education & Training, Attendee Interactive Like all employees should, I recently decided to take advantage of my Employer-Provided Education Benefits to pursue a […]

Millennial Question: Why Does Gen X Love Email?

June 23, 2015 By Lindsey Pollak, Millennial Workplace Expert “You’ve got mail!” Ah, the days when the ding of a new message was exciting rather than annoying. With all the apps and productivity tools designed […]

The Importance of Industry Recognition

Originally published in Trade Show Executive, June 2015 Issue Like most of us in this industry, I travel – a lot. And I talk to a lot of people. In order to promote the importance […]