Flexibility Determines Success

By Dana Freker Doody, Vice President of Communications, The Expo Group The incredible keynote by Robert Safian, Editor of Fast Company, really started the 2014 Expo! Expo! in Los Angeles on a high note for […]

The MATSO Perspective…An Interview with Angela Harar, Senior Director of Trade Shows for The Vision Council

IAEE recently sat down with Angela Harar, Senior Director of Trade Shows for The Vision Council to learn more about her exhibition industry experience and what it’s like to belong to the MATSO community. Angela’s […]

Expo! Expo! is the “Show for Shows”

Originally published in Trade Show Executive, August 2015 Edition As we have learned from the Center for Exhibition Industry Research (CEIR), the exhibitions and events industry comprises a $70 billion industry in the United States […]

Public Events Council Spotlight Bob Morgan

IAEE sat down with Bob Morgan, General Manager of the Dulles Expo Center to learn more about his industry experience and his unique perspective of the Public Events/Consumer Shows segment of the exhibition industry. Bob […]

What Makes a Good Entry – Art of the Show Insider Tip #3

IAEE’s Art of the Show Competition celebrates outstanding promotion of exhibitions and events in 15 categories, including Email Promotion and Exhibit Sales Brochure/Prospectus. These elements comprise a well-rounded marketing plan, but what makes them so […]

Three Reasons a2z Loves to Exhibit at IAEE’s Expo! Expo!

As the fall season approaches every year, a2z’s events team kicks into high gear in preparation for one of the most prestigious events for the trade show industry in North America – IAEE’s Expo! Expo! […]

The MATSO Perspective…

By Camille Stern, SVP Strategic Account Management, SPARGO, Inc. 200,000 sq.ft. of exhibit space sounds like a lot of space. To some show organizers, it is. To others, this is simply walking away from the […]

What Makes a Good Entry – Art of the Show Insider Tip #2

IAEE’s Art of the Show Competition celebrates outstanding promotion of exhibitions and events in 15 categories, including Brand Design/Development and Convention Center Promotion. These elements comprise a well-rounded marketing plan, but what makes them so […]

The Simple Way to Build Intergenerational Relationships at Work

July 7, 2015 By Lindsey Pollak, Millennial Workplace Expert If there’s one issue on which all generations agree, it’s that millennials are masters of technology. The Wall Street Journal recently published an article on millennials […]

What Makes a Good Entry – Art of the Show Insider Tips #1

IAEE’s Art of the Show Competition celebrates outstanding promotion of exhibitions and events in 15 categories, including Attendance Promotion Brochure and Attendance Promotion Campaign. These elements comprise a well-rounded marketing plan, but what makes them […]