Category: IAEE

IAEE Women’s Leadership Forum 2015
On April 8th IAEE hosted its annual Women’s Leadership Forum in Washington D.C. The forum focuses on topics that are unique to women in the exhibitions and events industry. It is tailored for all women […]
Understanding Your Audience
Originally published in Trade Show Executive, Apr 2015 Issue Crafting an experience. Creating engagement. These are mantras we live by and it seems simple enough. In reality it is very time consuming and is a […]
Engagement and Experiences
Originally published in Trade Show Executive, Mar 2015 Issue Throughout my career, I have been to hundreds of events, ranging from exhibitions to executive conferences to a combination of the two. Some were good, some […]

Employee Perks That Work: Free Food is Nice, But a Great Career is Better
March 3, 2015 By Lindsey Pollak, Millennial Workplace Expert http://www.lindseypollak.com/blog/ Lately, many of my clients and audiences have been asking: What employee perks actually work to retain millennials? Or, phrased another way: Do millennials really […]
Educating the Next Class of Organizers
Originally published in Trade Show Executive, Feb 2015 Issue I strongly believe in the value of the exhibitions and events industry —it has supported my family and has provided me with a rewarding career. I […]
Advocacy: A Fundamental Aspect for the Exhibitions and Events Industry
As originally seen in Trade Show Executive, Jan 2015 2015 marks a new and exciting year at IAEE as we march down our path and closely follow our strategic plan consisting of two distinct pillars […]
A Season for Remembering
Originally published in Trade Show Executive, Dec 2014 Issue We often hear that the exhibitions and events industry is small in terms of the number of organizers and vendors who provide services. Certainly, within the […]
Wellness
Originally published in Trade Show Executive, Nov 2014 Issue WELLNESS. We all talk about it…and preach about it. But how many of us actually practice it? Being a hockey official for many years now, I […]
Creating an Industry of Choice
With U.S. college football in full swing, I think back to my days at Michigan State. I knew then that I wanted to be a part of the hospitality industry. Perhaps I didn’t quite understand […]
Advancing the Reach of our Industry Nationally and Internationally
Originally published in Trade Show Executive, Sep 2014 Issues We’ve all heard the saying “there’s no I in team.” This phrase has been used to motivate and foster teamwork across many segments, from sports teams […]
40 Years of Progress – The Importance of Chapters
Originally published in Trade Show Executive, Aug 2014 Issue We have all heard the famous quote from Aristotle, “The whole is greater than the sum of its parts,” and while this may be true in […]
The Season for Giving
Originally published in Trade Show Executive, July 2014 Issue I realize that it’s July, and we typically think about giving our time and sharing our wealth at the end of the calendar year. I also […]
The Responsibility of a Leader
Originally published in Trade Show Executive, June 2014 Issue Like many of my peers and our mentors before us, when I started my career, there was a defined path. For me, when I was a […]
The Value of Collaboration on Exhibitions Day 2014
Originally published in Trade Show Executive, May 2014 Issue No one said it would be easy, but as IAEE’s first Exhibitions Day on Capitol Hill approaches, I am constantly reminded of the value of collaboration. […]
The Value of Virtual Communities in a Face-to-Face Industry
Originally published in Trade Show Executive, Apr 2014 Issue There is no doubt in the minds of any of us in this industry that coming together face-to-face to start new business relationships and affirm existing […]
IAEE’s CultureCreation – How to Make Good Great
Originally published in Trade Show Executive, Mar 2014 Issue On a daily – if not hourly – basis, I talk to IAEE members and friends in the exhibitions and events industry about what is important […]
A Focus on Young Professionals
Originally published in Trade Show Executive, Feb 2014 Issue As we start 2014 and shift our focus with a new strategic plan, we are excited by the emphasis that the IAEE board of directors is […]
Turning Point – Trade Show Executive
Originally published in Trade Show Executive, Jan 2014 Issue Show organizers and exhibitors spend an extensive amount of time attracting attendees who have previously attended an event or are likely to do so, time and […]