All posts by Editorial Staff

2019 Art of the Show Competition Winners: Attendance Promotion Campaign

Congratulations to the 2019 Art of the Show competition winners in the Attendance Promotion category: mdg, CSG Creative, and LoSasso Integrated Marketing and SmithBucklin! Read more about their winning attendance marketing campaigns.

Email is More Important Than Ever. Learn Four Tips to Make Your Emails More Effective

Our virtual work environment is creating a heavier-than-ever reliance on email. Learn 4 tips to enhance your email writing skills from Shelley Row, P.E., CSP

2019 Art of the Show Competition Winners: Attendance Promotion Brochure

Congratulations to the 2019 Art of the Show competition winners in the Attendance Promotion Brochure category: Fixation Marketing and CSG Creative in partnership with NTP Events! Read how their creative brochures were used to promote attendance at their show!

Uncertain Future for Authority Built on Convention Business

Originally posted on CEIR Blog:
By: Eric Convey Article was first featured on WWLP.com With a 1,000-bed field hospital for COVID-19 patients occupying its main hall, the Boston Convention and Exhibition Center is full for…

How to Sell With Sensitivity

Originally published by Orange Leaf Consulting on March 31, 2020 What weird and trying times we are in! I know people are afraid. Afraid of getting sick, losing money in their retirement, having enough to […]

Positive Indicators for AAPEX

Originally posted on CEIR Blog:
By: Jessica Finnerty, CEM, Manager, Meetings & Events, Auto Care Association We are navigating in uncharted waters. While there is always an element of unknown when planning an event, the…

Job Scam ALERT: What You Need to Know NOW

Learn what red flags you should watch for when evaluating potential job offers with tips from Dawn Rasmussen, CMP of Pathfinder Writing and Career Services.

Leading through Disruption

Read IAEE President and CEO David DuBois’ thoughts on how to lead through disruption to find the most effective path to the road for recovery.

CEIR Insights on COVID-19 Impact on Exhibitions Industry

Originally posted on CEIR Blog:
Key findings from a survey conducted by the Center for Exhibition Industry Research (CEIR) reveal that 2020 is not a complete loss for the business-to-business exhibitions industry if COVID-19 is…

7 Ideas to Consider When Creating Your Leadership Philosophy

Your leadership philosophy is essential to guiding your everyday work. Learn ways to develop and refine your philosophy to become a well-rounded leader with Shelley Row, PE, CSP.