All posts by Editorial Staff

CEM Spotlight on Maria Sidiropoulou, CEM

We love to see our CEM gamechangers take action! Congratulations to Maria Sidiropoulou, CEM of Informa Markets on receiving her CEM! Read how she was able to develop effective recommendations to support her team’s efforts in marketing, sales and operations through her learnings from the CEM Program.

A Different Kind of March Madness

March 2021 will mark a full year since our world turned upside down, but for many of us, we have invented a new way of doing business, and possibly, doing things BETTER than we were before. Read why it’s important to adapt to change with creativity, innovation, and a certain degree of fearlessness from Orange Leaf Consulting.

Letter from CEIR Chairperson – Q1 2021

CEIR Blog Originally published in the CEIR Quarterly Newsletter I’m truly honored to serve, once again, as the chairperson for the Center for Exhibition Industry Research (CEIR). 2020 is now behind us, but it has taught […]

IAEE Award Winner Spotlight on Rick Simon: 2020 IAEE Distinguished Service Award Winner

Congratulations to IAEE Award winner recipient, Rick Simon of United Service Companies on earning the 2020 Distinguished Service Award. Read his thoughts on what inspired him to take on an active role in advocating for the industry and his thoughts on the future.

Creating a Safer Exhibit Environment: Reassuring Exhibitors and Attendees So They Return

CEIR Blog Reprinted with permission from authors. Originally published on 16 February 2021. By: Scott Lebwohl, Executive Vice President, SMT expo Questions (and answers) submitted by audience members from the Exhibitor Insight Webinar on 27 […]

Big Ideas Don’t Have To Be Shut Down By Limited Resources

Originally posted by Associations Now The right marketing platform can deliver big results even on the smallest budget. If you are anything like Nicole Bowman, MBA, vice president of marketing and communications at the International Association […]

Go Big or Go Home

The trade show industry’s transition from survival to actionable recovery mode has provided an unique opportunity to evaluate where we have been, currently are and where we want to be. Learn about the latest collaborative initiative, the Exhibitions and Conferences Alliance, to ensure our industry has a voice on Capitol Hill for years to come.

CEIR’s Most Likely Scenario for the B2B Exhibitions Industry from 2021 to 2022

CEIR Blog By: Nancy Drapeau, PRC, VP of Research and Analyses by Dr. Allen Shaw, Economist, CEIR On 27th January, CEIR held a webinar that gave an update on how the U.S. B2B exhibition industry […]

A Good Sales Job Shouldn’t Hurt Your Conscience

Originally posted by Troy Harrison A few days ago, I got a message from a salesperson who used to work for me many years ago, when I was a sales manager. It said, “Troy, you’re […]

Make the Most of Your Media Messaging and Communications

Read key takeaways from last week’s IAEE Webinar from guest speaker Mindy Noonan of MLN Communications on ways to create a comprehensive game plan for your organization’s media messaging.

CEM Spotlight on Melanie Weiner, CEM

We love to see our CEM gamechangers! Congratulations to Melanie Weiner, CEM of Informa on receiving her CEM! Read how the knowledge she gained made her more confident in speaking with her show teams.

CEIR Research Predicts Recovery in Second Half of 2021

CEIR recently released insights into the recovery of the U.S. B2B exhibitions industry for 2021. Read predictions on the outlook of the industry from CEIR’s VP of Research Nancy Drapeau, PRC and CEIR’s Chief Economist, […]

Behind the Design of Virtual Expo! Expo! 2020, Part 2

Read part two of Behind the Design of Virtual Expo! Expo! 2020 for a behind-the-scenes look into the planning process of producing a virtual event from the organizers of #ExpoExpo.

Standing Up To Workplace Bullies

Harassment is the communication directed by one individual to another that is perceived as negative, abusive, and hurtful. Read why eradicating the behavior of workplace bullies is a fundamental step toward restoring kindness to the workplace by Orange Leaf Consulting.

Virtual Events – an Essential Trade Show Organizer Tactic in a COVID-19 World

The power of virtual events is that every action can be quantified and tracked. Read thoughts from CEIR VP of Research, Nancy Drapeau, PRC on why virtual events could be an essential trade show tactic […]

Behind the Design of Virtual Expo! Expo! 2020, Part 1

Get a behind-the-scenes look into the planning process of producing a virtual event from the organizers of #ExpoExpo.

CEM Spotlight on Samantha Torres Duran, CEM

Congratulations to Samantha Torres Duran, CEM of Informa on becoming a CEM gamechanger! Read about Samantha’s CEM journey to become a vital asset to her team.

Top 10 CEIR Reports of 2020

2020 proved that industry research is critical to help us navigate through the effects of COVID-19. Read the top ten CEIR reports that were released in 2020 and how you can download them today. CEIR […]

Boost Your Negotiation Skills

How do you set the stage to get the negotiation to a sweet spot where everyone is ready to sign on the dotted line? Learn key takeaways from our recent IAEE Webinar with Shakira Brown, CEO of SMB Strategic Media LLC on how to skillfully guide negotiations.

Mapping Out Every Step of the Attendee Journey

IAEE’s recent virtual Expo! Expo! featured many of the same show elements of a face-to-face event, but presented in an engaging virtual format. Read insights from IAEE’s VP of Marketing & Communications Nicole Bowman, MBA on the planning process of an all-virtual event. Originally published by MPI.