CEM Spotlight on Justin Swartling, CEM
Justin Swartling, CEM shares how earning his CEM designation has enhanced his contributions to the exhibitions and events industry.
The Future of Attendee Acquisition Marketing is Here
The final report in CEIR’s Attendee Acquisition Trends Driving Growth series examines the areas in which B2B event marketers are seeing results in their efforts to increase attendees to their events happening now as well as in the near future.
Non-Threatening By Design
Innovative speaker, coach and consultant Melissa Majors will facilitate the IAEE Leadership Institute this July. Here, she shares how she conquers the natural defensive responses DEI education can trigger in order to empower participants to lead today’s evolving business environment.
DE&I Spotlight on Sonia Fong, MBA
IAEE DE&I Committee Member Sonia Fong shares how Louisville Tourism supports DE&I initiatives and her thoughts on simple ways you can help advance progress throughout the industry.
IAEE Spotlight on 2022 IAEE Chapter Merit Award Winner Stephenie Hawkins, CEM
Stephenie Hawkins is all about keeping life interesting! When she isn’t helping IAEE’s Southwest Chapter create fantastic outreach programs, she is storyboarding her next big idea or planning a new global adventure.
Unity through Advocacy
IAEE President and CEO David DuBois urges you to unite in the call to U.S. lawmakers to support beneficial policies that will help our industry advance.
We Want YOU! And You Want YOU Too. Here’s Why.
Legislative Action Day is right around the corner and your presence is needed! IAEE talks with ECA’s Tommy Goodwin about this year’s asks of U.S. Congress to help the industry in its recovery and set the stage for future growth, as well as why it’s up to YOU to make it happen.
READY, SET, GROW! Top 5 IAEE Career Development Opportunities in May
Spring has sprung at IAEE with an abundance of professional growth perfectly ripe for picking! Here’s a list of the webinars happening this month that will get your career flourishing and on track to sizzling by Summer.
Embrace Social Responsibility
IAEE President and CEO David DuBois shares the importance of IAEE’s four main focus points on social responsibility.
Old School Marketing + New Tech = Today’s Attendee Acquisition Strategies
CEIR’s latest findings reveal that the secret formula to attendee acquisition involves highly evolved customer insight, bullseye targeted messaging and staying on top of your omnichannel marketing mix.
IAEE Spotlight on 2022 IAEE Volunteer of the Year Award Winner Bob Hancock
Bob Hancock is a true Southern gent with a love for the industry that fuels his passion for giving back. Read how this long-time IAEE member cultivates the fresh perspective and sunny disposition that inspired his colleagues to name him the 2022 IAEE Volunteer of the Year.
Build a Stronger Team with Hard Conversations
Past IAEE Women’s Leadership Forum presenter Alyson Van Hooser offers tips on how teams can use tough conversations to connect, engage and thrive.
Valuing Your Stage
Joy Davis, CAE with the American Association of Pharmaceutical Scientists examines the ethical considerations involved in selecting speakers at events and the importance of keeping attendees’ needs first and foremost when determining presenters.
IAEE Spotlight on 2022 IAEE Chapter Merit Award Winner Tara Allen, CEM
There’s a reason why the Chapter Merit Award is Tara Allen’s second IAEE accolade in less than 5 years. Read on to see how this mover and shaker helps the DFW Chapter shine, and insights into how she finds motivation and inspiration.
Your Most Important Power Skill
Orange Leaf Consulting shares how power skills give you the advantage in negotiations and making decisions.
Positive Leadership Works Like a Charm
IAEE President and CEO David DuBois examines how positive leadership benefits organizations and their teams.
The Twists and Turns of Creating New Revenue through Digital Sponsorships
Digital expert Aidan Augustin steps through the ways in which the dance between organizers and suppliers can be leveraged throughout the full show cycle to increase revenue and elevate ROI through digital sponsorships.
The Vital Role of Sustainability: How Venues are Working to Build a Greener Industry
Following this week’s release of the UN’s Climate Change Report, IAEE YP Committee Member Alexandra Serrano explores the bold actions being taken by Exhibition Place to meet sustainability goals.
The March of Advancing Technologies
CEIR CEO Cathy Breden explores the opportunities and risks involved with applying burgeoning AI technology to exhibitions.
Stories from the Expo! Expo! Show Floor: Captello
Brad Froese shares how demonstrating Captello’s attendee engagement capabilites at Expo! Expo! enhanced its industry partnerships and increased its ROI.
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