Jennifer Gallatin, International Marketing Manager, Association of Equipment Manufacturers
Hometown: Greenfield, WI
University of Education: Carroll University
How long have you been an IAEE member? 7 years
IAEE Chapter: IAEE Midwestern Chapter
How did you start your career in this industry?
I started as an intern with AEM after a mock interview with our former president, and Carroll University alumni. I started working on the partnership programs for our flagship show, even got a chance to attend the event. As my internship was ending there was an open position at AEM and I’ve been hooked on the industry ever since!
How has IAEE shaped your career?
IAEE has connected me with incredible people in the industry, offers opportunities for both education and networking. Throughout this pandemic, they have prioritized providing us opportunities to connect with our industry peers. And as a woman in the industry, I love the ways they have for us to grow both personally and professionally, from the Women’s Buzz sessions to Women’s Leadership Forum, and every event in between. Being in marketing for events, I appreciate the insights into the different aspects of the events industry and getting to collaborate with my peers.
What advice would you give to a new member?
Get involved early, seek out whatever materials and opportunities you can. Don’t be afraid to ask questions. Get involved with your regional chapter if you are able.
Fun fact about you – What is one thing most people don’t know about you?
I love to travel and have been to 24 states in the US and 12 countries, every time I travel, I collect a pin and place it on one of the 2 maps I have in my home office.
What do you like most about Expo! Expo!?
Expo! Expo! is a nice opportunity to be face-to-face with both industry peers and vendors (both new and existing), and to be able to take some time for professional development with the different education sessions they offer. 2021 was my first experience and I look forward to getting back again in the future!
How do you use CEIR research, and what reports have you downloaded?
CEIR has been helpful to keep a pulse on how the industry is doing, especially from an international perspective as well as throughout the pandemic. Some of the reports I’ve downloaded include the COVID-19 impact recovery surveys and the omnichannel marketing series.