Escape Room has hit Expo! Expo! Learn how you can incorporate the Escape Room process in to your show’s education session.
Originally published by 4imprint 30 April 2018 Not so long ago, business owners considered a sales pipeline to be straight. Potential customers would go into one end, follow a straight line through a series of […]
Originally published by Shelley Row, P.E., ACC I was intrigued but not surprised. The a-ha moment happened as I discussed the pitfalls of over-thinking with a group of 70 transportation leaders. It could have been […]
Originally published by Trade Show Executive May 2018 Edition Exhibitions Day is just around the corner and the industry’s advocates are gearing up for its annual descent on Capitol Hill to act as the voice […]
Originally published by 7 May 2018 by TSNN Last week’s IAEE Women’s Leadership Forum, held at the InterContinental Hotel in Washington, D.C., drew a sold-out crowd of more than 220 attendees to hear several dynamic […]
Originally published by 4imprint 23 April 2018 Trade shows are one of the best places for gathering leads. But statistics show you don’t have a lot of time to capture those leads. According to Exhibitor […]
Originally posted on CEIR Blog:
By Nancy Drapeau, PRC, Senior Research Director, CEIR “Depending on which study you believe, and what industry you’re in, acquiring a new customer is anywhere from five to 25 times…