Should an Event Owner Always be Ready for a Sale?

by Toni Corvi Piela

Should an event owner “always be ready for a sale?” If so, what does that entail?

When the Reed Exhibitions’ corporate development team engages with event organizers about a potential acquisition, it’s always interesting to see how wide eyed some get (and understandably so) when the due diligence process is explained. The request lists for financial, legal and commercial due diligence can seem overwhelming. But in reality we can help simplify the process, and once the information is pulled together the seller often learns a lot more about its business as well.

Should an event owner always be ready for a sale? Our answer is emphatically, “Yes,”  because we are always looking to partner with great event organizers to add to the Reed Exhibitions portfolio. Also the process of doing due diligence on a business can be highly advantageous even, if the event is never sold. At…